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The city of Somerville is hanging oversized neon yellow placards on doors of houses where sidewalks have not been shoveled in accordance to the city’s snow-removal ordinance, according to this article by  Boston Globe (and former Newton TAB) reporter Steve Annear. Apparently, Somerville aldermen believe that a “Scarlet Letter” approach, in addition to a $50 fine for a first offense and up to a $200 fine, will help encourage people to shovel their sidewalks.

It’ll be interesting to see if anyone cares. Or if they’ll have any way to measure its effectiveness.